Created social content for STB, where our process begins with identifying the latest trends that seamlessly complement our destination storytelling. We then brainstorm a variety of creative ideas, ensuring their alignment with these trends before presenting them to the client. Once we've finalised the concept, we proceed to storyboarding, making refinements during the editing phase. Our content is then adapted and distributed to different social platforms such as Tiktok, Linkedin, Instagram, Youtube and Facebook.
While collaborating with the team on this account, we've effectively raised the follower count from 838k to the current 1.6 million. Videos I've personally contributed to have garnered a total of over 55 million views.